Name: International Strategic Management of Brands and Online Firms: Essays on Perceived Brand Globalness, Endorsed Branding, and E-Commerce Firms’ Internationalization (PDF/EPUB Version)
SKU: 5724-CTEBOOK2022-24096
Availability: InStock

International Strategic Management of Brands and Online Firms: Essays on Perceived Brand Globalness, Endorsed Branding, and E-Commerce Firms’ Internationalization (PDF/EPUB Version)

$19.99

Author: Carolina Sinning
Series: Handel und Internationales Marketing/Retailing and International Marketing
Publisher: Springer Gabler
Year: 2022
Edition:
Language: English
ISSN:

International Strategic Management of Brands and Online Firms: Essays on Perceived Brand Globalness, Endorsed Branding, and E-Commerce Firms’ Internationalization (PDF/EPUB Version)

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International Strategic Management of Brands and Online Firms: Essays on Perceived Brand Globalness, Endorsed Branding, and E-Commerce Firms’ Internationalization (PDF/EPUB Version)

Important: No Access Code

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